Australian Made – We deliver Australia-wide – Sulfaro Furniture – Luxury, Quality and Design

June 18, 2020 / sulfaro2018 / Leave a comment

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Looking for new furniture is time consuming and well, somewhat confusing. Often with visits to multiple outlets, you are left with the impression that there is a sameness, a formula to most of the lounge suites, sofas and dining settings on display. The originality, the quality, the craftsmanship – where is it? At Sulfaro Furniture, that’s where. Stunning design, superb quality and supreme comfort – all made in Australia, crafted and built right here in Melbourne.

Select Quality, Luxury and Comfort

At Sulfaro comfort, quality and design are no accident. The Sulfaro team of artisans and tradespeople work tirelessly in our studios and workshop to provide you with unique, handcrafted, hand built furniture. Framing, stainless steel springs, cushioning with feather down or foam inserts; fabrics and leathers from the world’s leading suppliers – all selected with your comfort and long-term satisfaction in mind. It is furniture created using methodologies passed down over many generations. Refined, crafted with total precision under the watchful eye of Master Craftsman Santo Sulfaro.

Individually Designed – Complete Comfort

Australia wide it is difficult to source genuine handcrafted furniture, created and completed using traditional methods of the upholstery industry. In past bygone eras furniture makers and furniture upholsterers were known as ‘upholders’. In those days various materials such as horse hair and goose down were used for cushioning. The trick was to ensure it ‘upheld’ for its lifetime. Today with modern materials and equipment the task is much easier but it remains important that those very real skills maintained and applied today.

In selecting Sulfaro, you have decided on first class, quality, hand built furniture. Using modern materials, traditional methodologies and the very best equipment, our clients get to enjoy that Sulfaro difference – the Sulfaro experience – Quality, Design and Comfort.

The Sulfaro Collection

Quite simply you have selected the very best in furniture available on the Australian market. With a superb range of both Classic and Traditional Lounge Suites, sofas, armchairs and occasional furniture, as well as a stunning selection of Contemporary and Modern Furniture – lounge suites, dining settings, recliners and motion suites, there is sure to be something to suit your taste and your budget. Right now, with our ‘Made in Melbourne’ end of year sale, customers can enjoy up to 40% discount on all marked floor stock

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Interior Design Service

Here’s an added benefit for all Sulfaro clients. At Sulfaro we offer a full Interior Design service. Our design team can provide you with a vision of the possible. Bring your Interior Design plans, house plans, photographs, fabric and leather samples, colour schemes, and a description of all surfaces and flooring. Our design team led by Amelia Sulfaro will create for you an exquisite yet functional living area that meets your every desire and expectation.

At Sulfaro you get to choose your colour schemes, fabrics, leathers; your accessories such as piping, skirting, fringing, castors and timber finishes. Call ahead on 03 9872 4608 and schedule an appointment with Amelia and her team at your convenience. It’s the beginning of your Sulfaro journey.

Delivery Australia-wide

All Sulfaro furniture comes with a lifetime guarantee on workmanship and quality. Whether you live at Trinity Beach in Queensland, Peppermint Grove in Perth, Burnside in Adelaide or Rose Bay in Sydney, Sulfaro can arrange the transport of your selected lounge suite, dining setting or accessories to your home.

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The Sulfaro Collection is a unique and carefully crafted selection of stylish designs executed with a touch of Italian creativity, finished with European refinement and quality, but most importantly made completely right here in Melbourne – truly Australian made

Don’t delay, schedule your visit to our showrooms this week. With over two huge stores, our showrooms boast an amazing array of styles, lounge suites, dining settings and a myriad of accessories – side cabinets, credenzas, side tables, coffee tables, lamps, ottomans, statuettes and objets de art – everything to create a simply stunning vista in your home; truly luxurious and supremely comfortable.

Location

Sulfaro is located at 650-652 Whitehorse Rd Mitcham, on the corner of Cochrane St in Melbourne’s East. It’s easy enough to get there via Eastlink – just take the Ringwood exit and travel about 1km west along Whitehorse Rd. View Map

Opening Hours

Sulfaro Showrooms are open 7 days per week as follows:

Mon-Sat 10am-5pm
Sunday 11am-4pm

It’s time for you to select and enjoy the very best in handcrafted, hand built furniture. Come out to our showrooms, take a seat and simply relax. Enjoy that tactile comfort you get from fine fabrics and leathers. Stretch out and accept the comfortable support and sumptuous luxury of a genuine Sulfaro sofa or armchair. You deserve the very best – it’s truly the Sulfaro experience.

Sulfaro – Luxury, Comfort and Design – It is simply the best

Select Quality, Design and Comfort from Sulfaro – ‘The Made in Melbourne Sale’

May 15, 2020May 15, 2020 / sulfaro2018 / Leave a comment

After the last few weeks you’ve decided, it’s time. Time for a new Lounge Suite – sofa, armchairs and maybe an ottoman. But where should you look? There are so many options! Or are there? What if you could purchase a handcrafted, hand built lounge suite for a similar price to something mass produced? Made right here in Melbourne. The good news? You can! And right now at Sulfaro you can take advantage of our ‘Made in Melbourne Sale’, enjoying up to 40% discount on all nominated floor stock.

Here’s the real difference, at Sulfaro you can discuss your ideas and requirements with the craftsmen who will build your new Sofa, Armchairs and Ottoman. You can select the colours, the fabrics, the leathers, the finishing and accessories with our Design team. Customisation is the norm at Sulfaro and your selected furniture can be as individual as you are.

Amelia Sulfaro, our retail manager, can take you through the design process. Clients can select fabrics, leathers and finishing (piping, fringe, etc) from the world’s leading suppliers. Our design studio offers literally hundreds if not thousands of different fabrics, materials, leathers and accessories you can choose from.

Buy from a large furniture retailer and 90% of the time you are selecting a robotically manufactured item with little or no finesse in its production line, often utilising sweat-shop labour.

A Sulfaro Sofa or Armchair is a crafted masterpiece. Each stage of the build is overseen by Master Craftsman Santo Sulfaro. Framing, Springs, Cushioning Foam or Feather Down – hand stitching by qualified seamstresses. Polishing, lacquering – it’s all completed individually for each piece. Made in Australia, made right here in Melbourne.

Take the time to browse our Sulfaro Collection here. Select the style, the design that most compliments your home and your living areas. Choose the size that best accommodates your needs – 2 seater through to large corner units. Classic and Traditional or Modern and Contemporary – a fabulous selection of high quality luxury furniture.

Sulfaro carry a wide range of Recliners and Motion Suites. The full complement of Recliners displayed are made exclusively by Sulfaro right here in Melbourne at our Mitcham Workshop. All Sulfaro Furniture, including recliners, comes with a lifetime guarantee on workmanship.

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Again, the choice is yours. Schedule a visit to our Mitcham Showrooms and select direct from our Floor Stock. You’ll enjoy substantial discounts (up to 40%) during our ‘Made in Melbourne Sale’. Or arrange to custom design your new upholstered furniture, creating your own unique bespoke lounge suite, sofa, armchairs as well as occasional chairs and Dining settings. Select from our exciting range of unique accessories – side tables, coffee tables, lamps, credenzas and cabinets, to compliment your new lounge suite or sofa.

Call 03 9872 4608 and confirm your appointment with Amelia Sulfaro and our design team at a time of your convenience. Bring your fabric samples, photographs and full floor plans or Interior Design plans with you. It’s time you started to enjoy the experience of determining your new furniture – the Sulfaro experience – comfort, luxury and exquisite design.

The Sulfaro Showrooms are located at 650-652 Whitehorse Rd, Mitcham, corner of Cochrane St. This is approximately 1km west of the Ringwood EastLink exit ramps.

The Sulfaro Showrooms are now open from 10am until 5pm Monday to Saturday, and from 11am until 4pm on Sundays.

At the Sulfaro Showrooms we practice the required social distancing at all times. Hand sanitiser and wipes are always available. By calling ahead and scheduling an appointment, you can assist us in ensuring social distancing is maintained, but rest assured, the Sulfaro Showrooms are extensive and easily cope with such demands.

Make the right decision. Select from Sulfaro and enjoy unique bespoke handcrafted hand built furniture made by true artisans and master craftsmen and women. It’s time to Buy Australian and Buy Local, ensuring the protection of Australian jobs and a most valuable industry sector – Handcrafted, hand built Upholstered Furniture.

Select Sulfaro – it’s simply the very best in Design, Comfort and Luxury.

A very Happy Easter from Sulfaro – Stay Well, Stay Healthy.

April 9, 2020April 9, 2020 / sulfaro2018 / Leave a comment

It’s Easter and this year we must spend it quietly, with our immediate family. The Sulfaro Showrooms will be open on Easter Saturday, but closed Good Friday, Easter Sunday and Easter Monday. We recommend you call ahead and book an appointment to meet with our Retail Manager Amelia Sulfaro to discuss your furniture needs and requirements if you decide to visit our showrooms.

At Sulfaro, clients have the choice of selecting from our expansive display of floor stock (for an immediate purchase) or take a more creative path and custom design your new lounge suite, dining setting or recliners.

Garstone Retro -Sulfaro Deco Back Page Template

Select your colours fabrics, leather, piping, cushioning, skirting or fringe. At Sulfaro there is a huge range of fabrics and leathers, all sourced from the world’s leading fabric houses and suppliers.

All Sulfaro Furniture is handbuilt and handcrafted right here in Melbourne at our Mitcham Studio and Workshop. A Sulfaro lounge suite, sofa or ottoman is a genuine Australian made item. In purchasing from Sulfaro you are supporting local employment and jobs. In these troubled times, doing so means local industry can continue to employ local artisans.

All Sulfaro artisans – frame builders, upholsterers, template and pattern makers and seamstresses are all classically trained in traditional furniture making. The absolute finesse demanded and quality required is ensured as Master Craftsman Santo Sulfaro oversees every stage of the creative and manufacturing process. Under Santo’s watchful eye and keen instinct for detail, your personal vision comes to life as the masterpiece you have always dreamed of owning. The perfect sofa, armchairs and accessories providing you with a lifetime of comfort, pleasure and design excellence.

Browse the Sulfaro Collection on our website. Select the style and designs you prefer. There are a myriad of superb selections from which you can choose. From Traditional European to Contemporary and Modern as well as Hamptons inspired and elegant European styles all with a touch of Italian finesse and grace.

When you are restricted to living entirely at home, quality furniture is simply essential for your comfort and sensibility. It’s part of the equation of relaxing and enjoying good posture. Or perhaps you would enjoy the ultimate in relaxation – Recliners from Sulfaro – chairs, sofas and complete lounge suites – all exclusive to Sulfaro.

Sulfaro Furniture and its showrooms are operating following the social distancing guidelines required by both Federal and State Health Authorities.

Again, we recommend making an appointment to visit (Call 03 9872 4608), as this assists us in maintaining the standards now required.

At Sulfaro we maintain the highest levels of hygiene and cleanliness. Hand Sanitiser and wipes are available for your convenience.

The Sulfaro Showrooms are located at 650-652 Whitehorse Rd Mitcham, corner of Cochrane St. This is approximately 1 kilometre west of the Ringwood exit ramps on EastLink.

Opening Hours over Easter are as follows:

Easter Thursday – 9th of April – 11am til 4pm
Good Friday – 10th of April – Closed
Easter Saturday – 11th of April – 11am til 4pm
Easter Sunday – 12th of April – Closed
Easter Monday – 13th of April – Closed

We re-open on Tuesday the 14th of April, trading hours 11am til 4pm until further notice.

Purchasing a Sulfaro Lounge Suite, Sofa or Armchairs is the experience of a lifetime. And because of this we give a lifetime guarantee on all workmanship.

Now is the time to support Australian Industry and buy Australian. By buying local you can help save jobs right here in Melbourne.

So remember for the ultimate in quality, comfort and design, it’s always Sulfaro – Pure luxury and superb finish perfect in every detail.

It’s from Sulfaro –- it’s simply the best.

Made in Melbourne Sale Time – Open for Business at Sulfaro

April 2, 2020 / sulfaro2018 / Leave a comment

The Sulfaro Retail Showrooms are currently open for business during our normal trading hours. This continues to remain possible as the Sulfaro Showrooms are spacious and extensive allowing for correct social distancing to be achieved without issues. It’s time to support Australian Industry and buy Australian Made, in doing so we can save jobs by buying local.

To further assist our clients, we offer an appointment opportunity. Call us on 9872 4608 or leave your details here and arrange a time with Sales Manager Amelia Sulfaro to view our floor stock and perhaps order your custom designed Lounge Suite, sofa armchairs and accessories. More about that later.

The Sulfaro Furniture Company is a wholly owned Australian enterprise. Purchasing from Sulfaro protects local employment and ultimately saves jobs. As the Australian Dollar falls in value, imported products will simply become unaffordable.

When the quality of local manufacturing far surpasses that of imported product it makes real sense to purchase Australian made locally produced product.

In the case of Sulfaro Furniture, all furniture is designed and created right here in Melbourne at our Mitcham Studio and Workshop adjoining our Showrooms.

The complete range of furniture from our Sulfaro Collection is hand built and hand crafted by classically trained artisans – Upholsterers, Framemakers, Seamstresses, pattern and template makers – the list goes on. Add to this the training of new apprentices and the provision of work experience programs for young people here at Sulfaro, it truly is local excellence right here in Melbourne.

But the real clincher is that the furniture is simply superb. Take the time to browse our website and select from our magnificent collection of timeless classics. Traditional and European or Contemporary and Modern, the choice is yours.

Unlike major retailers offering mass produced furniture from third world factories in Asia, the Sulfaro experience is one of real choice. Clients can select colours, fabrics, leathers, timber and timber finishes. Choose the styling of your Sulfaro Lounge Suite or Sofa – skirting, fringes, piping, the size, the cushioning. It’s about your individual taste, your comfort and pleasure.

In selecting custom designed, handcrafted furniture from Sulfaro, it’s quite probably the case that the average waiting time for completion compares most favourably against any imported customised furniture, and now with the falling dollar, there will be no real incentive to import anyway.

So, with time on our hands, take the opportunity to book an appointment with Sulfaro. Select from our vast array of floor stock or create your own customised, individual Sofa or Lounge Suite with Sulfaro.

Sulfaro Furniture and its showrooms operate following the social distancing guidelines as instructed by Federal and State Government Health Authorities. We recommend making an appointment to visit, as this assists us in maintaining the standard now required.

At Sulfaro we maintain the highest levels of hygiene and cleanliness. Hand sanitiser and wipes are available for your convenience.

The Sulfaro Showrooms are located at 650-652 Whitehorse Rd, Mitcham, corner of Cochrane St, approximately 1 kilometre from the Ringwood Eastlink exit ramps.

Opening hours at present remain as follows

10am – 5pm Mon – Sat
11am – 4pm Sundays

With Sulfaro, not only do you purchase an exquisite hand made piece of quality furniture – you help to preserve a unique Australian business, Australian jobs and our local economy. it truly is the Sulfaro experience, and we appreciate your custom and support.

Luxury, comfort and exquisite design.

Sulfaro – it’s simply the best.

Sulfaro Furniture – Keeping it real – right here in Australia

March 4, 2020 / sulfaro2018 / Leave a comment

The Coco T Sofa with the Langham Chair

In times when Australian manufacturing and Australian made brands are becoming harder to find, the Sulfaro Furniture Company in pushing in a different direction; endorsing the quality and craftsmanship of locally made high quality furniture.

The London Full Back Sofa and London Chair

By engaging the next generation of Furniture Framers, Upholsterers and Finishers, the Sulfaro family are ensuring that a healthy viable industry continues here in Melbourne. Sulfaro Furniture offer both Apprenticeships and a Work Experience program (to encourage interested young people to sample working in the industry through a structured industry program).

At Sulfaro, the team take great pride in the production of genuine handcrafted, hand built upholstered furniture. Whether traditional classic in design and style, or modern contemporary aligned with the latest in trends from Europe, one thing remains the same, all furniture is individually crafted from the framing through to the final fabric finishing.

New Tribeca Sofa with Manhattan Chairs and matched ottoman

The Sulfaro methodology is pure artisanship using the best in modern equipment in a spacious, well equipped studio and workshop.

The Sulfaro team have continued to adapt the traditional furniture manufacturing techniques first introduced by company founder Nunzio Sulfaro nearly 60 years ago to current requirements.

Buy from large furniture warehouses and what you are selecting is machine made, using robotic equipment. Thousands of the same style and design are manufactured in third world sweatshops in China, India, Malaysia and Indonesia. These are real ‘cookie cutter’ operations supplying the world market with production line furniture offering very little finesse. Materials are substandard in many cases with cheaper fabrics, cushioning and springing delivering a lesser quality product.

New Catalogue Items

This week we feature a new contemporary introduction to our exciting range of Accessories – Side Tables, Coffee Tables, Credenzas and Cabinets. Elegant, refined – let us introduce the Messina Coffee Table and the Messina Side Table, both nesting designs, available in Gold or Chrome with clear glass or optional tinted glass. Classic fine lines, a wonderful addition to your living room décor.

Messina 5pc Nesting Coffee Table

Messina 5pc Nesting Side Table

Take a look at the full Sulfaro Furniture Collection here. With a huge range of designs, the Sulfaro Collection offers selections to suit all tastes. Impeccable quality and unique designs – with a touch of Italian flair!

The Camelot Fringe Sofa

For our most popular designs, view our Signature Series.

We offer an excellent range of Recliners and Motion Suites.

And we complement our existing range of upholstered Furniture with a full selection of exquisite Decor and Design Accessories.

Sulfaro also offer a superb range of Dining Suites with Timber, Marble and Ceramic finishing as well as a selection of Metallic Tables and matching Dining Chairs.

All items are individually crafted and finished here at Sulfaro’s Mitcham Design Studio and Workshop, situated behind our spacious and well appointed showrooms. Sulfaro Furniture is located at 650-652 Whitehorse Rd Mitcham, corner of Cochrane St, just a kilometre west of the Ringwood offramps on Eastlink.

The Showrooms are open 7 days per week, between 10am and 5pm Monday to Friday and 11am until 4pm Sundays. There is ample off-street parking and please feel welcome to schedule a visit with our Design team and Retail Manager Amelia Sulfaro prior to your visit. Simply call ahead on 03 9872 4608 and book a time convenient to you.

Sulfaro is all about choice. Choose the fabric, the colour or colours, the leather, the look and feel of your new lounge suite. The secret of our success is no secret. When you select from Sulfaro you are commencing a life changing experience – the Sulfaro Experience. It’s the right decision.

Sulfaro – it’s simply the best.