Showrooms to re-open. Welcome back to Sulfaro. New lines available and Opening Specials.

After 100 days, it’s fantastic to be re-opening. Victorians have done a splendid job in flattening the curve and it’s now time to enjoy the freedom of movement we have all been missing. During the lockdown at Sulfaro we have been exceptionally busy creating new exquisite designs in further furniture additions adding wonderful new options to our extensive range. This month with production resumed and in full swing, the Sulfaro Showrooms will look bigger and brighter than ever.

So, upon opening we invite you to come and visit our Showrooms at 650-652 Whitehorse Rd Mitcham (just 1km west of the EastLink off-ramp’s at Ringwood). Situated on the corner of Cochrane St, we offer two very large and substantial showrooms stocked with a gorgeous range of Lounge Suites, Dining Settings, Sofas, Armchairs, Occasional Chairs and Accessories such as Ottomans, lamps, objets de art, statuettes, side tables, coffee tables, credenzas, buffets – it’s a superb selection of beautiful high quality hand selected accessories and art pieces.

At Sulfaro, our floor stock is always available for immediate purchase, but we offer much, much more. It’s time to introduce you to the ‘Sulfaro experience’.

This is your opportunity to design the lounge suite you’ve always desired. Here at Sulfaro you get to select the fabrics or leathers of your choice from our extensive range gathered from the world’s leading suppliers. You choose the colour or colours, you select the accessories and finishing – from piping, fringing, buttoning and skirting through to timber finishes with brass or steel castors.

Amelia Sulfaro and her design team will guide you through this process. We encourage you to provide photographs, interior design plans, architectural plans, floor plans or colour schemes you may wish to work with or incorporate.

For Sulfaro clients and customers we take this exciting option one step further. We offer an Interior Design Service free to all Sulfaro customers. Again – make contact with Amelia Sulfaro on 03 9872 4608 and start the process – this is your ‘Sulfaro experience’. Simply provide us with your floor plan and colour schemes, current floor coverings or finishes and we can begin to plan for your needs.

Start by browsing our website and discovering our collection. Our most popular selections can be found in our Signature Series, where we profile our most popular Sofas, Armchairs, Occasional Chairs and Accessories.

You can then select from our full Collection individually as follows…

Contemporary / Modern
On trend, modern design, sleek, low comfortable.

Traditional / European
Elegant Classic European, timeless beauty, stunning design.

Classic / Hamptons
Relaxed yet formal, stylish – comfort from the Hamptons.

Recliners / Motion Suites
Pure relaxation and comfort. Sit back, stretch out, pure enjoyment.

Decor and Design Accessories
A complete range of accessories including coffee tables, credenzas, buffets, side cabinets, lamps and much more.

We also offer a full range of Dining Settings from large extendable tables with matching dining chairs through to more compact settings, all with a selection of Timber, Ceramic, Marble or Glass surfaces.

All Sulfaro Furniture is hand built and handcrafted at our Mitcham (Melbourne) Studios and Workshop. Using modern equipment and the very best in selected materials, the Sulfaro team of artisans, tradesmen and women create the very best in Australian made, handcrafted furniture for your pleasure and delight. All Sulfaro Furniture is manufactured and completed entirely in our Melbourne workshop using traditional furniture making and upholstery techniques, handed down over generations. Each piece is monitored and completed under the watchful eye of Master Craftsman, Santo Sulfaro.

We hope you are encouraged to ‘Buy Australian’ in these rather difficult times. At Sulfaro we utilise Australian materials wherever possible and in purchasing from us at Sulfaro you are supporting local industry and local employment. Perhaps best of all, the money stays here in our economy, and isn’t simply sent offshore. Local manufacturing supports local families and the Australian economy, so make sure you buy Australian made.

Contrast that with the majority of furniture offered by the larger furniture warehouses and Retailers. The vast proportion of imported sofas, armchairs and accessories are robotically manufactured to ‘cookie-cutter’ formulas that leave consumers with little or no choice. The factories are sweat shops that exploit workers. In many cases the importers ‘assemble’ the components here in Australia to achieve ‘Australian made’ status. But it’s simply not true, with all components manufactured offshore.

Make the decision to select quality. Sulfaro Furniture is meticulously crafted and expertly finished. We are so confident of our product we give a 100% lifetime guarantee on all workmanship on all Sulfaro Furniture.

Interstate buyers can order via email or telephone. Simply call 03 9872 4608 or email us at sulfaro@sulfaro.com.au for orders and pricing. We deliver Australia wide.

At Sulfaro we have no hesitation saying the Sulfaro Collection is in fact the very best handcrafted hand built furniture currently available Australia wide. In selecting Sulfaro, you are choosing a lifetime of comfort, luxury and quality. Superb design with Italian flair and finesse. It’s the right decision.

Sulfaro – It’s simply the very best.

This Year it’s Christmas in November. Order now for all Pre-Christmas deliveries.

With re-opening of all retail stores likely in late October, now is the right time to place orders for pre-Christmas deliveries. It’s easy, browse our Sulfaro Collection on our website, make your selection and either email us at sulfaro@sulfaro.com.au or call during business hours to confirm pricing and order on 03 9872 4608. We deliver Australia-wide and can customise to suit your individual needs and taste.

Customise? Yes, you get to select the fabric design, the leathers and the colours. Accessories? Your choice of piping, skirting, fringing, cushioning, timber feet or castors. Select the size that suits your need – Armchairs to sofa sets to full corner suites. Start the process by calling now on 03 9872 4608 and making a virtual appointment with our experienced design team led by Retail Sales Manager Amelia Sulfaro.

All Sulfaro Furniture is 100% Australian made. The Sulfaro Studios and Workshop are located in Mitcham, Melbourne behind our spacious showrooms. We are currently now in production again busily ensuring all new orders are completed prior to Christmas as well as creating new ‘Floor Stock’ for the re-opening of the Sulfaro Showrooms in late October.

The first step? Visit our website and browse our simply beautiful Collection. From exquisite traditional and classic designs to exciting modern and contemporary styling – there is surely something there to please all tastes. From the Hamptons to European classics, it’s an exquisite range of simply gorgeous furniture you will be proud to own, you’ll experience a lifetime of quality, comfort and pure luxury. It’s the Sulfaro Experience.

The Signature Range
Explore and discover some of our most popular Sofas, Armchairs, occasional chairs and selected accessories such as lamps, ottomans, credenzas, coffee and side tables.

Then take the time to review our full collection. We offer four key selections and a superb range of beautiful high quality accessories to complement your new furniture.

Contemporary / Modern
On trend, modern design, sleek, low comfortable.

Traditional / European
Elegant Classic European, timeless beauty, stunning design.

Classic / Hamptons
Relaxed yet formal, stylish – comfort from the Hamptons.

Recliners / Motion Suites
Pure relaxation and comfort. Sit back, stretch out, pure enjoyment.

Decor and Design Accessories
A complete range of accessories including coffee tables, credenzas, buffets, side cabinets, lamps and much more.

Call us now on 03 9872 4608 to discover our current range of handcrafted, hand finished Sofas, armchairs, occasional chairs for sale now straight off our showroom floor. Currently many of the items available enjoy significant discounts on normal prices.

Right now, the following lounge suites and sofas are available at the prices indicated here. If you don’t require two sofas, call us and we can discuss pricing for single units.

Sulfaro Spring Lockdown Specials

The Sulfaro online sale continues this week. Here is a list of our current specials.

Octavia – New Design Release
3 Seater and 2 ½ Seater
Now 20% – $6920
Save $1730!

Praham
3 Seater and 2 ½ Seater
Now 20% off – $5340
Save $442

Cosmo
3 Seater and 2 ½ Seater
Now 15% off – $5920
Save $1010

Hudson Leather Recliner
Electric Double Action
Now 20% off – $7540
Save $1899

Hamilton
3 Seater and 2 ½ Seater
Now 15% off – $5350
Save $932

Euro
3 ½ Seater and 3 Seater
Now 20% off – $6920
Save $1753

Sorrento Leather Recliner
3 ½ Seater Chaise and Recliner
2 ½ Seater Double Recliner
All electric actions
Now 20% off – $9950
Save $2485

Furniture making and Upholstery, both are an art form. To create supremely comfortable, premium quality furniture offering a lifetime of luxurious stylish living requires the skills of master craftsmen and women and genuine artisans. At Sulfaro, all furniture is crafted using traditional techniques in our modern Studio and workshop. Hand finishing ensures a level of quality simply not possible using robotic manufacturing. Master Craftsman Santo Sulfaro watches over the creation of each individual piece of furniture – it’s stitch perfect and that is why your Sulfaro Furniture comes with a genuine lifetime guarantee on all workmanship.

We are now counting down the days to reopening and we look forward to welcoming the return of our valued customers and clients to our extensive Showrooms. With new season designs now being prepared for display, please feel most welcome to come and browse, once full restrictions are lifted.

Sulfaro is a wholly Australian owned and operated company. The Sulfaro family established the business in the early 1960s. We utilise Australian made products wherever and whenever possible. Please ‘Buy Australian Made’ and support our business and others also manufacturing here in Australia. The return you ultimately enjoy is fabulous. We employ local tradespeople, artisans and apprentices. The business and many others like ours support local families, local employment and our Australian economy. The ‘money’ stays here as opposed to being shipped offshore to another country

But more than that, always select Sulfaro – made here in Australia – it is simply the very best in hand crafted and hand built furniture available today nationwide. World class, and yours to enjoy.

It’s the Sulfaro Experience.

Supporting Australian Manufacturing Sulfaro is now back in Production. You can order now.

It’s amazing to contemplate, but here we are 7 months later, back at work after a full winter and early spring of hard lockdown. Christmas is literally only two and a bit months away, so now is the time to place your orders for your new furniture from Sulfaro. Be ready for the Holidays!

The Sulfaro team are now hard at it, back at work crafting the beautiful furniture you know and love. Every piece is individually prepared and finished right here in Melbourne at our modern Mitcham Studios and workshop. Hand built from framing to upholstery and accessories by our Sulfaro team. Skilled artisans and tradespeople putting the finishing touches to your individual orders – sofas, armchairs, occasional chairs, ottomans – complete lounge suites, dining settings and accessories. All under the watchful eye of master craftsman Santo Sulfaro.

Furniture making is a family tradition for the Sulfaro family, the business first established over 50 years ago in the early 1960s. Experience and a full understanding of the traditional furniture making processes offers a retail package that is both unique and superb in its quality, comfort and finish.

For many years, the Sulfaro family have had a unique understanding and approach to the Australian market. This is based on the Sulfaro team being the manufacturer as well as the Retail seller of all Sulfaro Furniture. At Sulfaro you are invited to select from our extensive collection and customise your sofa, lounge suite, armchairs and dining settings according to your taste and desire. You are invited to choose the fabrics, colours, pattern and accessories of your choice. Equally with leathers, select from our huge range of fabrics and leathers supplied by the world’s leading fabric houses and fine leather purveyors.

Contemporary Modern Furniture

At Sulfaro we invite you to be different, to be unique, to be individual. First make your selection from our extensive Collection.

The Signature Series is a presentation of our more popular sofas, armchairs, ornaments and accessories.

You can then view our full catalogue here…

Contemporary / Modern
– On trend, modern design, sleek, low comfortable.

Traditional / European
– Elegant Classic European, timeless beauty, stunning design.

Classic / Hamptons
– Relaxed yet formal, stylish – comfort from the Hamptons.

Recliners / Motion Suites
– Pure relaxation and comfort. Sit back, stretch out, pure enjoyment.

Decor and Design Accessories
– A complete range of accessories including coffee tables, credenzas, buffets, side cabinets, lamps and much more.

As well, we offer a full range of Dining Tables and Chairs – extendable as well as modular units suitable for smaller spaces.

Beautifully finished in polished timbers, ceramics, marble or glass – an exquisite selection for your consideration.

Book a virtual consultation with Amelia Sulfaro on 03 9872 4608 to design,customise and confirm your selected sofa or lounge suite. This can be achieved online even with present restrictions. We are optimistic of opening our Showrooms between mid-October and the end of October, as per the Government lockdown schedule. Interstate? The Sulfaro Collection is simply the very best handmade, hand crafted furniture offered and available, Australia wide. We deliver Australia wide to assist our many clients and friends of Sulfaro.

Traditional European Furniture

The reality is that in supporting Sulfaro Furniture you are supporting local industry and local jobs. Sulfaro employs local tradesmen and women, true artisans who then instil the art of furniture making in our apprentices and trainees. The materials we use are Australian wherever possible, so ultimately your purchase supports the Australian economy and the future of our children, something we take great pride in.

Don’t settle for some cheap imported ‘knock off’ churned out in on offshore robotic factory whereby profits and employment are shifted offshore, offering no value to Australia’s future or your family’s security. Keep in mind we employ a local workforce – tradespeople apprentices and assistants – and it’s actually people like them who’s families depend upon local manufacturing. Buy Australian, buy Sulfaro.

Classic Hamptons Style Furniture

As we said earlier we are looking forward to re-opening in mid to late October with real passion and commitment. We so look forward to seeing you and not just our business re-opening but also all of our many friends and associates in the wider retail and hospitality community also re-opening for business. For updates please follow us on Facebook, Instagram or on our blog. Naturally we will provide full details on our website as soon as we are aware of the permitted arrangements.

In the meantime, you CAN ORDER from us. Email us at sulfaro@sulfaro.com.au or call us on 03 9872 4608 for ordering and price confirmation.

Start your ‘Sulfaro Experience’ – Design, Luxury and Comfort – now. You deserve it.

Select Sulfaro – always – it’s simply the very best.

Sulfaro – 100% Australian Made

Today more than ever is the time to support Australian made products. In supporting Australian made you are maintaining Australian manufacturing, Australian jobs and employment.

The majority of furniture currently sold in Australia in imported, mostly from China. Quite simply the profit is being remitted offshore and is of little or no benefit to the Australian economy.

Australia used to have a thriving manufacturing sector. Much of the furniture we grew up with was made here in Australia. It is a testament to its quality that a considerable quantity of it is still in use after restoration.

Today, Sulfaro is one of the few remaining local manufacturers. All Sulfaro furniture from frame-making through to completed upholstery is handcrafted and hand built, here in Melbourne at our modern Mitcham Studio and Workshop. We employ local artisans and tradespeople and provide apprenticeships as well as Work Experience programs for young people interested in a career in the furniture industry. In supporting us and other Australian manufacturers you are in fact supporting our work forces and their families.

Quite simply we urge you to ‘Buy Australian’ wherever possible. Never before has it been so important to do so. The reality is we produce materials of the highest quality right here in Australia – in our case furniture, and with broad migration having extended for over 100 years in Australia, anything you could purchase offshore is likely manufactured right here now to a higher standard with guaranteed quality.

At Sulfaro, we are expecting to re-open our Showrooms in Mitcham (650-652 Whitehorse Rd – 1km west of the EastLink) in October, hopefully mid-month if the numbers keep improving and stabilise. Schedule a visit and experience for yourself the superb quality and design of our complete Sulfaro Collection. Visit our website and browse to select your new lounge suite, sofas, armchairs or dining settings.

But remember ‘Buy Australian’ and select Sulfaro. it really is the very best furniture available in Australia today.

It’s Spring at Sulfaro. Back in production and ready to re-open.

With Sunday’s announcements by Victorian Premier Daniel Andrews, we have now resumed production at our Mitcham Studios and Workshop. Current new orders are now underway and will soon be completed. As all Sulfaro Furniture is hand built and handcrafted in our modern workshop, now is the time to place all pre-Christmas orders. [Our cut-off date for pre-Christmas orders is Close of Business November 14th]

So it is with real enthusiasm that we look forward to re-opening our showrooms, possibly from mid-October onwards.

It’s Spring, you can feel it in the air. The flowers are blooming, the birds are nesting, and there is regrowth everywhere with new leaves and the promise of a bountiful summer harvest. It’s the right time to shake off the winter gloom and refresh and renew. Take in the sunshine, the fresh fragrant air and come home to a world of comfort, a home that is superbly furnished in elegant European designed furniture from Sulfaro.

Contemporary Modern Sofas

With new designs and utilising a brilliant range of fabrics and leathers in current trending colours and patterns from the world’s leading suppliers, Sulfaro is simply pure quality. It’s the luxury and comfort you deserve. Furniture that is handcrafted and built in the manner quality furniture must be finished, Sulfaro utilises the traditional methodologies and techniques handed down over generations. As soon as you relax into a Sulfaro sofa or chair you will feel the difference – it’s the Sulfaro experience.

Most furniture available through the major stockists and ‘warehouses’ has been robotically manufactured offshore. It’s a cookie cutter production line designed to churn out as many units as possible in the shortest time possible. It certainly isn’t high quality or built to last.

Not so at Sulfaro. For a start you the client get to select the fabrics or leathers of your choice from our huge range of current and traditional materials. You can choose the accessories from skirting, piping, fringing, timber feet or casters, cushioning and sofa sizes. You can decide the colour, the look and feel of the fabrics and leathers. Time wise, it takes a little longer than simply selecting from the showroom floor, but it is entirely worth waiting for. Your lounge suite, dining setting and accessories are unique and as individual as you are.

Take the time to browse our website. Start with our most popular range of sofas, armchairs, occasional chairs and accessories – our Signature Range. For further detail view our complete collection here…

Contemporary / Modern
– On trend, modern design, sleek, low comfortable.

Traditional / European
– Elegant Classic European, timeless beauty, stunning design.

Classic / Hamptons
– Relaxed yet formal, stylish – comfort from the Hamptons.

Recliners / Motion Suites
– Pure relaxation and comfort. Sit back, stretch out, pure enjoyment.

Decor and Design Accessories
– A complete range of accessories including coffee tables, credenzas, buffets, side cabinets, lamps and much more.

We also offer a selection of Dining Tables, Dining Chairs and accessories, as well as a delightful range of objets de art to complement your Dining Setting selection.

Classic Hamptons Sofas

The Sulfaro Collection consists of timeless traditional and classic sofas, armchairs and occasional chairs and accessories as well as on-trend Modern and Contemporary furniture – Sofas, Armchairs, modular and corner units as well as a wonderful selection of Hamptons inspired lounge suites.

Sulfaro furniture is built to last a lifetime. For this reason we provide a lifetime guarantee on all Sulfaro Furniture workmanship. The full Sulfaro range is genuinely crafted from frame-making through to finished upholstery, wholly and solely in our Mitcham (Melbourne) Studios and Workshop.

It’s time to lift you and your family’s spirits. Redesign your living areas and refresh with simply gorgeous furniture from Sulfaro. As the last months have taught us, we now spend a lot of time in our homes. Why not opt for comfort, for design, for beauty with a touch of Italian flair and select your new lounge suite from Sulfaro.

Stay tuned for further news on our Showrooms re-opening. We are certainly looking forward to re-engaging with our many clients, customers, suppliers and friends in the near future. To date, all of us have done a remarkable job ensuring that our Covid infection rate has now dropped to very low levels. Congratulations!

To make sure we all remain safe, when we do re-open, we will be following the recommended processes. We will make it very easy for you to register your visit and then enjoy viewing our wonderful selection of floor stock now available. With new designs and new material constantly becoming available, we will now be presenting our new lines of Sofas, armchairs, accessories and dining settings, whilst offering some fabulous specials upon re-opening. (The same high quality Sulfaro furniture but at very attractive prices.)

Looking forward to seeing you all soon if you can visit us in Melbourne. For interstate clients and customers, view our website and make your selections. You can order by calling us during business hours on 03 9872 4608 or emailing us at sulfaro@sulfaro.com.au for all pricing and further information. [This also applies to Melbourne based clients and customers until we have re-opened]. Order now and if your selection is in stock, you can expect delivery within a week or two, depending upon your location.]

Enjoy the Sulfaro Experience sit back and relax. Superb quality, comfort and design.

It’s from Sulfaro – it’s simply the very best.