Select Quality, Design and Comfort from Sulfaro – ‘The Made in Melbourne Sale’

After the last few weeks you’ve decided, it’s time. Time for a new Lounge Suite – sofa, armchairs and maybe an ottoman. But where should you look? There are so many options! Or are there? What if you could purchase a handcrafted, hand built lounge suite for a similar price to something mass produced? Made right here in Melbourne. The good news? You can! And right now at Sulfaro you can take advantage of our ‘Made in Melbourne Sale’, enjoying up to 40% discount on all nominated floor stock.

 

Here’s the real difference, at Sulfaro you can discuss your ideas and requirements with the craftsmen who will build your new Sofa, Armchairs and Ottoman. You can select the colours, the fabrics, the leathers, the finishing and accessories with our Design team. Customisation is the norm at Sulfaro and your selected furniture can be as individual as you are.

Amelia Sulfaro, our retail manager, can take you through the design process. Clients can select fabrics, leathers and finishing (piping, fringe, etc) from the world’s leading suppliers. Our design studio offers literally hundreds if not thousands of different fabrics, materials, leathers and accessories you can choose from.

Buy from a large furniture retailer and 90% of the time you are selecting a robotically manufactured item with little or no finesse in its production line, often utilising sweat-shop labour.

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A Sulfaro Sofa or Armchair is a crafted masterpiece. Each stage of the build is overseen by Master Craftsman Santo Sulfaro. Framing, Springs, Cushioning Foam or Feather Down – hand stitching by qualified seamstresses. Polishing, lacquering – it’s all completed individually for each piece. Made in Australia, made right here in Melbourne.

Take the time to browse our Sulfaro Collection here. Select the style, the design that most compliments your home and your living areas. Choose the size that best accommodates your needs – 2 seater through to large corner units. Classic and Traditional or Modern and Contemporary – a fabulous selection of high quality luxury furniture.

 

Sulfaro carry a wide range of Recliners and Motion Suites. The full complement of Recliners displayed are made exclusively by Sulfaro right here in Melbourne at our Mitcham Workshop. All Sulfaro Furniture, including recliners, comes with a lifetime guarantee on workmanship.

Again, the choice is yours. Schedule a visit to our Mitcham Showrooms and select direct from our Floor Stock. You’ll enjoy substantial discounts (up to 40%) during our ‘Made in Melbourne Sale’. Or arrange to custom design your new upholstered furniture, creating your own unique bespoke lounge suite, sofa, armchairs as well as occasional chairs and Dining settings. Select from our exciting range of unique accessories – side tables, coffee tables, lamps, credenzas and cabinets, to compliment your new lounge suite or sofa.

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Call 03 9872 4608 and confirm your appointment with Amelia Sulfaro and our design team at a time of your convenience. Bring your fabric samples, photographs and full floor plans or Interior Design plans with you. It’s time you started to enjoy the experience of determining your new furniture – the Sulfaro experience – comfort, luxury and exquisite design.

The Sulfaro Showrooms are located at 650-652 Whitehorse Rd, Mitcham, corner of Cochrane St. This is approximately 1km west of the Ringwood EastLink exit ramps.

The Sulfaro Showrooms are now open from 10am until 5pm Monday to Saturday, and from 11am until 4pm on Sundays.

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At the Sulfaro Showrooms we practice the required social distancing at all times. Hand sanitiser and wipes are always available. By calling ahead and scheduling an appointment, you can assist us in ensuring social distancing is maintained, but rest assured, the Sulfaro Showrooms are extensive and easily cope with such demands.

Make the right decision. Select from Sulfaro and enjoy unique bespoke handcrafted hand built furniture made by true artisans and master craftsmen and women. It’s time to Buy Australian and Buy Local, ensuring the protection of Australian jobs and a most valuable industry sector – Handcrafted, hand built Upholstered Furniture.

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Select Sulfaro – it’s simply the very best in Design, Comfort and Luxury.

The Sulfaro Spring Sale – Handcrafted Excellence

With the Spring Racing Carnival in full swing, it’s that time of year where everyone takes a seat and watches ‘the race that stops a nation’ – the Melbourne Cup. Frankly it’s probably more comfortable to watch the great race from your living room rather than brave the huge crowds at Flemington. And when you are seated and relaxed on a genuine Sulfaro Lounge Suite, win lose or draw, you will continue to remain in absolute comfort, enjoying real luxury in your own home.

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[For those of you wondering we have included a few images from inside the new Members’ Stand at Flemington for your enjoyment.]

But for real excitement why not visit our Mitcham showrooms and enjoy the pure luxury of Sulfaro Furniture during our annual Spring Sale, now on. Select from a wide range of currently marked down floor stock with discounts of up to 40%. Or customise your selected Sulfaro designed Sofa, Armchairs and accessories to suit your individual taste – creating a truly bespoke lounge suite for your living room and open space areas. Choose colours, fabrics, leathers, piping, skirting and timber finishing.

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The Sulfaro Collection offers the very best in both Classic and Contemporary design. With strong Italian design and European styling, the Sulfaro range of luxury furniture offers a full complement of unique designs, the very best in both fabrics and leathers, and Sofas in the sizes and configurations to suit your every need.

Coming into Summer, interior designers often opt for a Hamptons influenced design with its casual elegance. The Sulfaro Classic/Hamptons Collection offers a delightful selection of Hamptons inspired Sofas, Armchairs, Occasional Chairs and Lounge Suite Corner Units. At Sulfaro you have the option of choosing the colours, fabrics, patterns or leather selections you may prefer or desire. Right now it’s still possible to order for pre-Christmas delivery, but make sure you take the time to arrange a consultation with Amelia Sulfaro and her Design team in the next week or so if you require your new lounge suite pre-Christmas.

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Sulfaro – it’s an experience. An experience that comes with a lifetime guarantee. Remember all Sulfaro upholstered furniture is hand built and crafted right here in Melbourne at our Mitcham Studio and Workshop. Quality framing, the very best in cushioning with fabrics and leathers drawn from the collections of the world’s leading suppliers (no cheap imports from Chinese factories). All Sulfaro furniture is genuinely hand made and crafted by skilled artisans, using the same traditional methodologies handed down from generation to generation. Each piece is individually crafted and supervised by family patriarch Nunzio Sulfaro and his son, the current manager of Sulfaro, Santo Sulfaro. This is a business where the real love is producing individual quality furniture. The Sulfaro family are invested in pleasing each and every customer with truly unique, fully crafted hand built furniture to their complete satisfaction and have been doing so for over 50 years.

Sulfaro Showrooms are located at 650-652 Whitehorse Rd Mitcham (cnr of Cochrane St) approximately 1km west of the Eastlink Ringwood exit ramps.

Opening hours are as follows

  • Monday to Saturday 10am – 5pm
  • Sunday 11am – 4pm

It’s time to visit Sulfaro and select form our huge range of high quality, luxury furniture. Sulfaro for design, comfort and truly luxurious quality.

It’s really an experience.

Sulfaro – it’s simply the best.

Easter Sale Now On – Visit our showrooms – Open 7 Days per week

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With Easter but a few weeks away it’s a great time to upgrade your living areas and dining settings. The Sulfaro Easter Sale offers some spectacular and exquisite pieces at prices you will really appreciate. With the extended family arriving for a traditional Easter celebration, why not consider a beautiful new dining setting from Sulfaro – with seating for the whole family.

Expertly made with hand crafted dining chairs, the Sulfaro range of Dining Tables includes fine timber finishes, glass tops and marble finishes. Choose the table that suits your needs and select from our premium range of handcrafted, finely finished upholstered Dining Chairs. Select your fabrics and timber finishing to match your selected Dining Table or ask our experienced Sales and Design team for assistance and suggestions.

Sulfaro offer a magnificent range of both traditional and contemporary lounge suites – Sofas, Armchairs, Occasional Chairs and Ottomans – all hand built and crafted right here in Melbourne at our Mitcham Factory. We do not import cheap replica furniture. Our range is completely handcrafted and finished to our exclusive designs. Sulfaro is a family business with a cherished tradition of producing genuine high end European style furniture – crafted traditionally using time honoured methods and materials of the highest quality.

Many of our prestigious Lounge Suites, Sofas and Arm Chairs are available during the Easter Sale with generous discounts of up to 40% on some floor stock items.

Take the time to view our full Collection here. As well we have included some of our Dining Settings and Ornaments for your perusal.

The very best option is to schedule a visit to our showrooms located at 650-652 Whitehorse Rd Mitcham (Cnr of Cochrane St). We are situated approximately 1 kilometre west of the Eastlink off ramps. Call us on 9872 4608 and book an appointment with our Sales Manager Amelia Sulfaro and her team to discuss your requirements. Feel free to bring floor plans and fabric samples.

We are open 7 days per week – Mon to Sat 10am to 4pm and Sunday from 11am to 4pm.
In selecting a Sulfaro Lounge Suite – Dining Suite, Sofas, Armchairs or Occasional Chairs, you are selecting a superb, comfortable and luxurious piece of furniture, finished with real skill, precision and care. A genuine masterpiece.

Don’t settle for less. Real luxury, comfort and exquisite design. Fabrics, Materials and Leathers from the world’s leading Fabric Houses. Quality – superb and sumptuous, truly elegant. Yes, it’s a Sulfaro.

Sulfaro – It’s simply the best.

Pre Christmas orders for Sulfaro Furniture close in 2-3 weeks. Order now. Selected items up to 40% Discount!

For some it’s too early to mention the word, yes Christmas. But for many it’s now time to think ahead. The family has expanded. the children are now young adults with their own children. The dining setting that has served you so well is now ‘too small’. It’s time to visit Sulfaro at their Mitcham showrooms and view the fantastic range of Dining Tables and Chairs to suit all tastes and requirements. And why not consider a new lounge suite? – for the same reasons. Sulfaro really does offer you a world of choice.

At Sulfaro we are proud of the fact that we manufacture our extensive collection of Sofas, Armchairs, Ottomans, Occasional Chairs and Dining Chairs right here in Melbourne.

All Sulfaro furniture is either handmade and crafted on our premises or selected on these criteria. Many furniture makers claim to handcraft and manufacture locally, but even to the untrained eye it’s obvious that for many brands this is simply not the case.

Not so with Sulfaro. Here at Sulfaro we follow a proud tradition of genuine European Craftsmanship handed down through generations of furniture makers and upholsterers. Sulfaro originally commenced producing elegant hand made European styled furniture in 1962 right here in Melbourne. The processes to produce truly beautiful, superb furniture remains the same now as they were then with founder Nunzio Sulfaro still on hand to guide his son Santo in the traditional ways of upholstery, and wood work. You may be familiar with the phrase ‘cut corners’? it’s an interesting phrase and it’s suggested it originated in the furniture and upholstery industry. It suggests a cut to save money.

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All Sulfaro Furniture is genuinely hand made using the full length of fabric, cloth or leather to produce exquisite traditional and contemporary furniture. We simply do not cut corners.

Sulfaro Furniture designs include hand tied coil springing using contemporary methodologies. Sulfaro framing is made form high quality kiln-dried hardwood and is corner blocked for rigidity and strength. Cushioning used is of the highest grades of Dunlop foam. Sulfaro offers a range of polishes and finishes. Provide us with a sample of your selections on colour or timber and our expert staff will match it from our extensive range of world class fabrics, leathers, timber and painted finishes. (Painted and antique style polishing is available upon quotation.) You can also choose from a range of piping and studding options as well as a range of castors.

And maybe with the expanded family unit it’s time to consider a new lounge suite as well! Sulfaro offer an excellent range of Corner Sofas as well as traditional sized Sofas (3 seater, 2 1/2 seater and 2 seaters), all with matching armchairs and ottomans as required. Pictured here are some of our corner units.

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For pre-Christmas orders, don’t delay. To ensure your selection can be supplied in time, you will need to order now or in the next 2-3 weeks.

Why not schedule a viewing at our Showrooms at 650-652 Whitehorse Rd Mitcham (Cnr of Cochranes St) just one kilometre from the EastLink off ramp. We are open 7 days per week. Call now on 9872 4608 and book a time with our Sales and Design team. Or you can leave your details here and one of our friendly staff will respond to your enquiry and assist you without delay.

Quality, professionalism and genuine luxury. At Sulfaro, you know that these are not just words. Each piece of furniture is lovingly created right here in Melbourne at our Mitcham factory*, or carefully selected from suppliers demonstrating the same quality standards as Sulfaro continues to apply to its range. It’s the Sulfaro Experience.

(*All upholstered furniture is handcrafted right here in Melbourne. We do no sell cheap imports).

Be Confident, Be Sure – always choose Sulfaro. Luxury, Quality and Comfort.

Sulfaro – a world of choice.

Choosing your Dining Setting – from Sulfaro – 10yr Guarantee incl.

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It’s Springtime. This week we welcome Daylight Savings. Longer evenings, the chill off the air. It’s time to entertain, to create that ultimate dining experience – the Dinner Party. And the first prerequisite is a comfortable, attractive Dining Setting. A dining setting that comfortably seats your family and friends, that allows you the freedom of creating a visual delight – food, wine, crystal glasses, elegant porcelain. A comfortable setting that is part of creating those memorable, joyous moments.

At Sulfaro we offer a wide range of dining settings, both traditional and contemporary. Choose from our dining table and chair selections. Sharing a meal with loved ones is a wonderful experience – the warmth, the comfort, the flavours, the sheer enjoyment. And it all starts with your dining setting.

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A few tips in selecting your dining setting – but first always remember – touch the surface – wood, glass, stone, ceramic – do you like it? Is it to your taste? Secondly take a seat at the table – are you comfortable? Do you like the fabric of the chair, its shape, its feel? Do you feel part of the table, moving comfortably?

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A dining table is one of the most important purchases you will make for your home! It must be many things; yes, it’s a place for dinners, family lunches and lazy breakfasts, but it is also a place to do homework, jigsaw puzzles, newspaper sprawling and amongst all this, it is a vital centrepiece for your home and key anchor for your interior style.

If your table is well crafted and strong, it should outlive you by a long while and can even be a half decent investment piece, so it should never be something you purchase on a whim. We give you the need to know pointers to help you find the perfect piece to sit at the heart of your dining space.

Shape

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The shape of your dining table will be greatly dictated by the room it is going to be placed in. Most spaces will suit a rectangular dining table as most dining spaces tend to be rectangular in shape and this combination provides soothing visual symmetry. You are also more likely to have greater choice when it comes to choosing styles because rectangular dining tables are the most popular on the market and are favoured for their classic and highly functional aesthetic. They are also a great choice if entertaining is your thing as they can easily have a chair or two added to them to accommodate that once a year celebration and its large guest list! Round or oval tables are often favourable because there is no “head” of the table and they offer a more informal and intimate approach to dining. These styles are also wonderful as they help provide a smooth flow of traffic through the space. Visually, round or oval tables tend to provide softer lines and come into their own in smaller rooms, especially those with a pedestal base as they take up less space and don’t break up the visual flow. Square tables should generally be reserved for use in large open spaces as they tend to take up vast amounts of space. If you do consider a smaller square option, keep in mind you will never be able to push all chairs in at once and therefore you will need to allow extra room for them to sit slightly out from the table.

Size

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The table’s size has to be based on the size of the room it is going to call home. You will need to consider and allow for the pushing back of chairs and room for people to circulate within the dining space. As a general rule of thumb, 90 cm from the wall or any other larger furniture items in the room is the minimum space to allow. Don’t forget the height of a dining table can vary, too. Most modern tables sit around 76 cm but many antiques or mid-century styles can vary from this measurement so make sure you consider this before you go choosing things such as on trend over the dining table pendant lighting and dining room chairs! In regard to choosing chairs you should always aim to leave about 20-30cm between the seat to the dining table and if you already have chairs you love…make sure to take their measurements with you when you head out shopping. If you are unsure of the size you need it is a fabulous idea to mock up a paper template to use in your room to ascertain what size will work best for your home, you can always take it on the table hunt with you too!

Material

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This is perhaps one of the most key points in choosing you’re dining table! A tables materials speak volumes as they act as an anchor in terms of the interior style of the home but also need to provide ample functionality. If you’re looking for something that will stand the test of time, then hardwood is the best option. Consider blackbutt, mahogany, walnut, oak and gum for both looks and durability. Salvaged or rustic wooden tables are also great as they provide character and can take most things you choose to throw at it with ever added aged worn chicness. Do make sure if you choose a timber table, salvaged or hardwood, that it is completely sealed, even on the base so as to avoid moisture sneaking in and bowing or cracking your tabletop. Glass topped tables are great options for smaller more modern spaces and those lacking in light because they allow light to filter through and visually they are not too overpowering or heavy. However, they do tend to scratch and are often hard work to keep clean. A more recent addition to the dining table market is concrete which is a fantastic option as it is beautiful, modern and super durable. It is also a material that transcends a myriad of interior styles. Surfaces such stone and marble are lovely and offer a great hard wearing surface but be cautious that they don’t appear cold and unwelcoming in your space and also pay close attention to the sealant used on these surfaces to avoid nasty stains.

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All good advice, but the real test is to view and be seated at the table of your choice. Schedule a visit now to visit our showrooms at 650-652 Whitehorse Rd Mitcham, corner of Cochrane St, just 1km west of the EastLink exit.

Call now on 9872 4608 and arrange for our Sales and Design team to guide you in your selection.

For elegant European styling choose Sulfaro. Made here in Melbourne – Hand built by skilled artisans – it’s simply the best.