Caulfield Cup or the Sulfaro Sale?

October 16, 2019 / sulfaro2018 / Leave a comment

Let’s make sure this is a winning weekend for you. Schedule a visit to the Sulfaro Spring Sale and select from our extensive floor stock with some items featuring discounts of up to 40%. Now that’s really winning! Genuine hand built, beautifully upholstered, individually crafted Italian design with superb European styling.

The Sulfaro Collection features a wide range of styles and design both contemporary and classic. Our range features timeless classics as well as contemporary and modern selections. Browse our website here:

Unlike most furniture outlets in Melbourne, Sulfaro’s is totally original. All of our furniture selection has been designed and created in-house now for over 50 years. This is no random collection of imported furniture from offshore factories in China – this is genuine handcrafted and individually designed elegance made right here in Melbourne at our Mitcham Studio and Workshop.

At Sulfaro we have an exclusive range of artisan built lounge settings, dining settings, occasional furniture, ottomans and accessories to suit most tastes or preferences.

Whether you live in a modern apartment or a Victorian style terrace, Sulfaro offer the very best in stylish upholstered furniture. With leathers and fabrics selected from the world’s leading suppliers, a Sulfaro Sofa, Armchair or occasional chair is simply a masterpiece. Combine it with our fabulous array of accessories to complete your choice. it’s an experience, the Sulfaro experience, and it comes with a lifetime guarantee.

The real test of any furniture is to take a seat and relax – feel the sumptuous fabrics, supple leathers and perfect cushioning. Schedule a visit and make a selection from our extensive range of floor stock on display and enjoy generous discounts at our annual Spring Sale.

From full corner units to simple two seater sofas, the Sulfaro Collection offers you a fabulous array of magnificent luxurious furniture from which to make your selection.

Maybe you would like to see a different colour, a summer fabric, or choose the style of piping or skirting on the lounge suite of your choice. It could be you have a specific space requirement or you may wish to add matching dining chairs. At Sulfaro we offer the art of the possible.

Call ahead on 03 9872 4608 and book a time to meet with Amelia Sulfaro and her design team. Take the time to select the colours, fabrics, leathers and accessories you desire. You’re welcome to bring your interior design plans, floor plans and photographs to assist in expressing your vision for your new lounge suite or living room decor.

All Sulfaro Sofas or lounge suite settings are built to last. Family patriarch Nunzio Sulfaro and his son Santo are classically trained in all aspects of furniture making, upholstery and refurbishment of quality upholstered furniture. It is not uncommon for the Sulfaro team to reupholster and refresh a lounge setting purchased 10-15 years ago. Sometimes it is just a refreshment of cushioning and fabric, other times it’s a different direction in terms of colour and fabric choice. You can be confident though when purchasing from Sulfaro, it will be an experience, a lifetime of luxury comfort and pure delight.

The Sulfaro showrooms are located at 650-652 Whitehorse Rd Mitcham (corner of Cochrane St) approximately 1km west of the Ringwood exit ramps on Eastlink.

Opening hours are as follows

Mon-Fri 10am-5pm
Sunday 11am-4pm

Sulfaro is the art of the possible. Real quality, superb craftsmanship and the result – a taste of luxury. Take the opportunity now and select a Sulfaro setting for your home.

Sulfaro – It’s an experience

Sulfaro it’s simply the best.

Sulfaro in Spring – It’s Sales Time.

October 10, 2019 / sulfaro2018 / Leave a comment

Leather – supple and smooth. It feels like luxury. High quality Italian leather. Nothing compares. Whether it’s a matt black, a dark blue or a deep vermillion red, the look and feel is gorgeous. Nothing says quality like a leather lounge suite from Sulfaro. That fresh smell of new leather – relax, sit down – it’s deeply satisfying. It’s that Sulfaro experience.

But there is a real difference. At Sulfaro all our lounge suites are designed and crafted right here in Melbourne at our Mitcham workshop and studio. This includes our fabulous range of leather lounge suites, recliners and sumptuous armchairs. Leather upholstery is a popular choice both here and in Europe, and the Sulfaro team of tradesmen and artisans are skilled in its use. Sulfaro’s patriarch and founder Nunzio Sulfaro was classically trained in both furniture making and upholstery in Italy as a young man. He has instilled and passed on the very same methods and skill base to his son Santo Sulfaro and their most proficient and capable staff.

Why import furniture from Europe (or cheaper facsimiles of such furniture) when you can purchase the very same here in Melbourne, made here and guaranteed for a lifetime? Far better to put the extra cost of transport and import duties towards a genuine European style lounge suite designed, crafted and completed right here in Melbourne with Sulfaro.

During our Spring Sale all floor stock items nominated can be discounted up to 40%. We offer an extensive range of designs, styles in both fabrics and leather. Browse our Sulfaro collection on our website then take the time to schedule a visit to our extensive showrooms located at 650-652 Whitehorse Rd Mitcham (details below).

Of course, the other option is for you to custom design your preferred lounge suite in the materials you choose, the colours you desire, with the finishing in both piping, skirting and timber finish as you desire. With the highest quality leathers and fabrics from the world’s leading suppliers, Sulfaro offers customers a choice simply not available elsewhere. Select from our expansive collection the design of your choice and then work with our design team led by Amelia Sulfaro to create the look and feel you have always dreamt of. It’s unique, it’s individual, it’s you – and Sulfaro!

For many people seeking the ultimate in comfort, for them it’s a recliner they desire. Sulfaro offer a full range of Recliner furniture – full lounge suites – sofas, armchairs and occasional chairs. As well many of the Sulfaro Collection Sofas can be presented as Sofa Bed conversions if required.

Dining settings with individually crafted dining chairs in the fabric or leather of your choice; beautiful Dining Tables in various configurations. Fully extendable or modest and elegant. In superb timber finishes with timber, glass or ceramic surfaces.

So, whether it’s a quality leather lounge suite in the finest Italian leather or a superbly designed Dining Setting with accessories, Sulfaro is your first and only destination. Our showrooms are open 7 days per week.

Mon-Sat 10am-5pm
Sundays 11am-4pm

We are conveniently located at 650-652 Whitehorse Rd Mitcham (Cnr of Cochrane St) approximately 1km west of the Ringwood off ramps on Eastlink.

When it’s from Sulfaro, it’s hand built, handcrafted with love and attention to detail by the Sulfaro family. Traditional methodologies combined with clever design and modern facilities. Why settle for less? Design, luxury, comfort and supreme quality. We guarantee you’ll simply love it.

It’s a Sulfaro. It’s simply the best.

Spring – The Season of Renewal. Sulfaro’s Annual Spring Sale

October 3, 2019 / sulfaro2018 / Leave a comment

The surprise is genuine. Arriving to purchase a dining setting or sofa, it is not unusual for Sulfaro customers to actually purchase a full lounge suite, a dining setting and refined accessories such as side tables, credenzas and ottomans. Why? Because the Sulfaro Collection is simply irresistible! And with the Spring Sale, our prices can be so enticing.

Fine fabrics, perfect cushioning, delightful timber finishing or deep supple leathers, the lure of superb Italian inspired design, genuine craftsmanship and handcrafted Sulfaro furniture simply proves overwhelming. It’s the quality, the luxury, the sensual comfort we all desire.

But there is one other really important advantage. All Sulfaro furniture is crafted and hand built right here in Melbourne at our Mitcham Studio and Workshop. With over 50 years experience in producing upholstered furniture of the highest quality, the Sulfaro family have no hesitation in providing a solid lifetime guarantee with all Sulfaro furniture.

So now is the right time to select the sofa, armchairs or complete lounge suite you have always desired from our stunning collection. Choose from a vast array of current floor stock and enjoy up to a 40% discount during our Spring Sale on nominated items. Or take the opportunity to create the individual look and feel you consider will work best in your home and its living areas.

The Sulfaro Collection offers a magnificent range of style and design. From modern, contemporary to classic and traditional or maybe just a touch of our elegant yet relaxed Hamptons selections. The choice is yours. You will be delighted.

Take the time to visit our extensive showrooms at 650-652 Whitehorse Rd Mitcham (directions below). The Sulfaro experience enables you to choose your preferred fabrics, colours and accessories, even cushion firmness. With an extraordinary range of fabrics, leathers and material in a huge range of colours, patterns and textiles, all from leading suppliers worldwide, Sulfaro offer customers real choice, real individuality. Rather than a simple ‘cookie-cutter design’ in only 3 colours, at Sulfaro you have access to a thrilling array of colour, design and fabrics.

Book a consultation with our experienced Design team to discuss your requirements, your preferred ‘look and feel’, and ensure you enjoy a lifetime of satisfaction and pride in a simply beautiful lounge suite and setting. Call now on 03 9872 4608 and make a time to meet with Amelia Sulfaro and her experienced Design team and create your ultimate masterpiece from Sulfaro.

Sulfaro is a family business with family patriarch and founder Nunzio Sulfaro still overseeing all aspects of the furniture making process, with his son Santo Sulfaro, the current manager of Sulfaro Furniture. Quality furniture takes time to produce and the vision of a master craftsman.

Bring your floor plans, interior design concepts and drawings, fabric samples and photographs. Our aim is to deliver total satisfaction. Based on classical European artisanship and furniture making craftsmanship, a Sulfaro piece is a genuine experience and a unique item, as personal as you may desire. The Sulfaro family take great pride in all furniture it creates. Nothing less than complete luxury and a perfect finish is acceptable. Your comfort and your family and guests comfort is always assured. It’s a genuine Sulfaro!

Sulfaro is located at 650-652 Whitehorse Rd Mitcham (Corner of Cochrane St) approximately 1km west of the Ringwood exit ramps on EastLink.

The Sulfaro showrooms are open 7 days per week as follows:

Mon-Fri – 9am until 5pm
Sunday – 11am until 4pm

Parking is available and free.

Make sure what you are purchasing is more than just a brand added to mass produced furniture made in third world nations. When selecting from the Sulfaro Collection, you are choosing the finest luxury, the most comfortable furniture available – it’s an experience you can treasure for a lifetime. The Sulfaro experience.

Sulfaro – it’s simply the best.

Sulfaro Spring Sale – The right selection – Design and Comfort – European Craftsmanship

September 25, 2019September 30, 2019 / sulfaro2018 / Leave a comment

The time has come. The lounge suite is dated and worn. It’s not salvageable or repairable. The search is on for a replacement. But this time the children are older and it’s time to select something you can enjoy for many years to come, something timeless, something precious. Superb design, the ultimate in quality. It’s time for genuine comfort, real luxury and the perfect finish. It’s time for Sulfaro.

Unlike 90% of furniture available on the Australian market, Sulfaro is not a production line mass produced manufactured item from a third world country. All Sulfaro furniture is handcrafted and artisan built right here in Melbourne at our Mitcham Studio and workshop. At Sulfaro, we utilise traditional European upholstery and framing techniques, handed down over many generations. Each piece is lovingly created and finished by traditional upholsterers, seamstresses and framers under the watchful eye of master craftsmen Nunzio and Santo Sulfaro – it’s simply a family passion, a tradition followed now for over 50 years with true devotion to the fine art of furniture making.

But for you the buyer, how can you tell the difference? Looking at pictures in press advertisements or cleverly produced television advertisements is not really going to provide a realistic comparison.

You can visit websites and compare styles, designs and accessories. But the real test of any Sofa, Armchair or Lounge suite is to take a seat. To sit back, feel the support, the supple leather, the fine linen. Run your hand over the curved arm, luxuriate in the finely crafted cushions. We guarantee that once you’ve enjoyed the comfort and support of a Sulfaro lounge suite, you will agree that it is simply superb, perfect in fact and so much better than any of the other sofas currently available on the market.

Why? Because a Sulfaro is a clever investment. Each piece is finely crafted and individually finished. Not only is it crafted as a one-off build each and every time in our modern well-equipped workshop, at Sulfaro you have the opportunity to choose the colours, the fabrics, the accessories and the size that suits your exact needs. This is no cookie cutter operation. Sulfaro are as individual as you are. Select from the very best in fabrics, leathers and materials from the world’s leading suppliers.

Why settle for a cheaper mass-produced item with a limited lifespan? All Sulfaro furniture is guaranteed for a lifetime. In its timeless beauty, there is no reason for you to be concerned. [In 10 years, you can bring it back to us and refurbish it Recover it, redress the cushioning and springs as required]. At Sulfaro it’s built to last, to be treasured by you and your family.

So right now, we are in the midst of our Annual Spring Sale. It’s your opportunity to take advantage of generous discounts of up to 40% on all nominated floor stock. Take the opportunity to visit our expansive showrooms at 650-652 Whitehorse Rd Mitcham (see details below) and experience the Sulfaro difference. Why settle for less? You deserve the very best and at Sulfaro we guarantee that’s exactly what you will experience, you will not be disappointed.

We welcome you to call ahead on 03 9872 4609 and book a free consultation with our experienced and knowledgeable design team. Amelia Sulfaro will be pleased to assist you in your deliberations and making a suitable selection for your home and its living areas. Please feel free to bring your floor plans, interior design ideas, fabric or leather samples and photographs. We aim to deliver to you the look, the feel and the comfort you have always desired.

Sulfaro Showrooms are located at 650-652 Whitehorse Rd Mitcham (Cnr of Cochrane St) approximately 1km west of the EastLink Ringwood offramps. We are open as follows 7 days per week.

• Mon to Sat 10am until 5pm
• Sunday 11am until 4pm
• (Closed this Friday 27th Sept for Public Holiday)

It’s time to ensure that you experience the ultimate in Comfort, quality and superb Design. Choose a lifetime of luxury, of timeless beauty. Select Sulfaro and be enchanted, be delighted.

Sulfaro Furniture – it’s simply the best.

Superb selections available at the Sulfaro Spring Sale

September 20, 2019September 20, 2019 / sulfaro2018 / Leave a comment

The annual Sulfaro Spring Sale is now in full swing. Many nominated items of floor stock furniture as well as accessories and ornaments can be purchased at a substantial discount of up to 40%. It’s your opportunity to own a beautifully handcrafted, artisan built Sulfaro Sofa, lounge suite or occasional chair – come out to our showrooms and make your selection.

Spring – It’s the right time to review and refresh your living areas. In choosing from our extensive Sulfaro Collection you are purchasing a lifetime of comfort, genuine quality and pure design excellence. This is backed up by a lifetime guarantee on all Sulfaro handcrafted upholstered furniture. Designed and crafted to please you and your family for years to come.

This week let’s have a look at some of our more popular selections from the Sulfaro Collection available at this year’s Spring Sale. A number of these items are now featured at our expansive Mitcham Showrooms. Why not schedule a visit? Take the opportunity to enjoy the comfort of a genuine Sulfaro lounge suite. Relax, sink back into a Sulfaro armchair or occasional chair. Sumptuous, luxuriant – with just the right amount of support. It’s simply a delight.

Our Signature range represents some of the most popular Sulfaro selections. For many people it’s the classic traditional look that appeals.

The Camelot Fringe

The Camelot Skirt

The Grand

The Lawrence

The Ringwood

Others prefer a more modern Contemporary visage or perhaps a Hamptons style classic.

The Studio T

The London Fullback

The New Tribeca

The Coco T

The Manhattan Chair

The Euro

As can be seen, there is a design, style and a finish to suit all tastes.

But really there is much, much more. At Sulfaro we offer hundreds of design options and a breathtaking range of polished metal Sculptures, Credenzas, Side Tables, Cabinets, Sideboards, Coffee Tables, Statuettes, Mirrors and lamps (decor and design link)

Sulfaro also display a wide range of simply magnificent dining settings – beautiful, handcrafted tables – standard and extendable in rich timber tones, glass tops, stone tops, all with matching handcrafted high quality beautiful dining chairs – with that Sulfaro touch of excellence.

The Sulfaro team of craftsmen and artisans handcraft and build all our upholstered furniture right here in Mitcham, that’s right ‘Made in Melbourne’. We operate from our own studio and workshop located behind our Mitcham Showrooms. The factory is modern, clean and all Sulfaro Furniture is crafted and built under the watchful eye of Santo Sulfaro, the current business manager. Staff have been trained in the ways of traditional upholstery, utilising age-old European techniques, know how and methodologies.

Call ahead and book a consultation with our Design team. Amelia Sulfaro will be delighted to assist you in your selections. Right now is the time to ensure you purchase the lounge or dining setting you’ve always desired. It’s a family decision so bring the family. Bring your floor plans, fabric samples and photographs. At Sulfaro you have access to the world’s leading suppliers of fabrics and leathers, with hundreds of options available for you to choose from.

But if it’s a Spring Sale item you require, simply select from our very extensive floor stock and enjoy some very realistic discounts.

Sulfaro is an amazing experience. One that can be enjoyed over a lifetime.

Our Showrooms are located at 650-652 Whitehorse Rd Mitcham, cnr of Cochrane St, approximately 1 kilometre from the Ringwood offramps on Eastlink.

We are open as follows:

Mon-Fri – 10am-5pm
Sunday – 11am-4pm

Call 03 9872 4608 to book a consultation or enquire as to the availability of all items in our expansive Sulfaro Collection.

Always select from Sulfaro Furniture.

‘It’s simply the best’